How To Find Hot Online Business Ideas
Would you like to find the key that unlocks the
door to a gold-mine of online response, sales and
results for your business?
It seems obvious that you would be able to see what
the experts do differently when locating market
opportunities, finding out what people want and
quickly turning that into an online business generating
truckloads of cash.
The reality is YOU CAN'T!
While the secret is massive in it's impact, it is so
subtle - so subtle that you are sure to miss it if you
don't know what to look for.
Here's the secret and a formula for using it right this
minute!
What is DESIRE?!
Now stay with me for just a minute.
Think about the last time you bought a magazine? Why
did you buy it? Was it to look better, fee better,
make money, save money, make your house look better,
take a step toward achieving a dream in your life?
How about the last time you purchased an ebook about
marketing? It wasn't the desire to learn more about
marketing that led to open your wallet, it was the
DESIRE to discover something unique, something new that
would RESULT in more more money in your pocket resulting
in you being able to finally quit you job.
OK, that's more like it. It's all about the end result
you want to get - not about the steps, processes, formula
or information to get you there.
Information is a tool - a method of achieving an end.
It's up to you to determine what that END result is and
continue to help your market achieve that end, without fail.
Now, let's look at how this can help you achieve YOUR goals...
A NEW Way Of Researching Your Market!
You will hear from many online marketing experts that the
important part of researching your market is WHERE you look.
Nice try - but that's NOT the whole story.
The real secret is How you research your market.
For instance, take a look at the headlines over at one of my
sites:
http://www.infoproductcreator.com
Now, I've tested over 20 headlines on this page before finding
this one that coverts at least 3X better than earlier versions.
The market for this product is aspiring online entrepreneurs,
writers, consultants and speakers who are already considering
writing infoproducts to achieve more freedom, control and
security in their lives.
So why does this page work?
First, this market is time constrained. They are struggling as
much with lack of time freedom as they are with lack of financial
freedom. Many of them have lost control in their lives, are too
dependent on one income stream and WANT to quickly solve this
problem.
Second, this market feels they have something to share and WANT
to know how to do that - they WANT the prestige and "fame" that
comes from releasing their own ebook or book.
Try reading the headline (both main heading and sub-heading).
Can you now see the main emotional "cues" that lead to the market
triggers I outline above.
Another Example!
Let's try another market entirely!
Head over to:
Sit, Stay, Fetch right here:
http://www.sitstayfetch.net
What do you think is the biggest reason dog owners end up
paying for obedience training?
The answer is in the headline. What dog owners WANT is a way to
stop behaviour problems in their dogs. Why? Embarassment,
fear of someone getting hurt, pain of having to consider giving
up their beloved pet - all lead to a RABID desire for dog
training.
Bottom Line - Think DESIRE!
Will you do this for me?
Spend the next week looking at everything in terms of underlying
desire.
When you read the newspaper, speak with a collegue, watch TV, go
to a movie, speak with your spouse or your kids, read websites,
review ads, etc... think about the underlying desire. Why does
that communication exist as it does.
Carry a journal and quickly write down each event with it's
corresponding, underlying desire.
IF you follow this exercise, you'll not only be amazed at what you
come up with for "normal" daily communication, you will have
started down the path of thinking like the highest achieving
business people of all time. Not bad for a week's effort?
Jeff Smith is dedicated to helping you turn your knowledge
into highly desirable, hot selling information-based
products (eBooks, booklets, seminars, courses, etc...)
Through his highly acclaimed site:
"Create High Demand Information Products To Sell Online"
you will find exactly
what it takes to create and market high-profit infoproducts.
|
|
|
RELATED ARTICLES
Empathy - Not Business Plans - Key to Your Home Based Business Success - Do You Have Empathy?
EMPATHY is a Natural Talent, you were born with it and you will never loose it. It can be a blessing or a curse in a home based business. If you develop it, it can make you a Millionaire. Mary Kay, of Mary Kay cosmetics, did just that. If you have it, it is your most important key to a successful home based business. Business plans, cash flow projections, marketing analysis, etc. are skills that are needed in a home based business, but they can be learned from a workshops, courses or books. Your Natural Talent is what gives you the competitive edge.
Could a Non-Profit Structure Be Right for Your Business?
If you have a business idea, or an idea for a service
for your community, there's one decision you must make
early on: are you going to structure your project as a
for-profit business, or as a non-profit corporation?
Is Running a Business for You?
Not everyone is cut out to run a business. Not everyone is cut out to be an entrepreneur. It takes a special talent. Some owners of small businesses have it and some don't.
The Fear Factor
I recently conducted a lil' survey asking my colleagues what were their biggest fears when thinking about starting a business or running their business. The following are the top three fears that resulted from my survey and some ways to combat them.
How Good Is Your Big Idea
Q: I want to start my own business. I have tons of business ideas that all sound great to me, but my husband is not so sure. He says that we need to figure out a way to test my ideas to pick the one that has the best chance of succeeding. I'm ready to just pick one and go for it. What is the best way to determine if a business idea really is as good as it sounds?
-- Hannah C.
Youth Entrepreneurship, A Disappointing Truth
The psychology of entrepreneurship can be very rewarding to one who dreams of starting their own business. The freedom of being your own boss has billions of people seeking financial independence and other entrepreneurial expectations. But is entrepreneurship for everyone? Are their any restrictions on who can become entrepreneurs? Sadly, the answer is yes. Many people turn their heads when it comes to assisting young people with business projects, they believe age plays a vital part on the success of an entrepreneur, this in some cases causes the entrepreneur to abandon their dream.
Three Cs - What Startups Need to Get a Business Loan, Part 1
You want to get a good, solid overview of what it takes to acquire that business loan you need, especially if you are a startup. The essential element of what the lenders out there require of you can be wrapped up in the acronym, C. C. C. These are...
Securing Second and Third-round Venture Capital Financing
Widget sales are booming ? the competition is scrambling, demand is up, and the books are finally treading water. Your core management team has big ideas for the future of Widget Inc. Opportunity is abundant; but how will you fund that next big leap?
3 Essential Elements of Operating a Successful Business
Have you ever imagined what it would be like to live your dream? A good place to start would be to recognize that there are three elements, and only three elements, that separate success from failure. If you exercise one of the elements, you might just be successful. Two and you will probably succeed. Three, and you can practically guarantee your success.
Hurricane Katrina, Death, and a Different Type of Entrepreneurship
I've seen terrible images today on the television and internet-bodies of the elderly and infants floating in attics, buildings collapsing, seals washing up in the middle of highways. All I can say is that our thoughts go out to those in New Orleans, Gulfport and surrounding areas in this sad time. We will keep the people who have been hurt or passed away and those who were close to them in our prayers today and in the weeks to come.
The Myth of Undercapitalization - Six Ways Entrepreneurs Achieve Success in Spite of Start-Up Money
This year more than 17 million people will become entrepreneurs, according to the National Association of Self Employed (NASE). By the end of the year, 8 million of them will return to the corporate world because their entrepreneurial effort did not succeed. Many will say the businesses failed because of insufficient capitalization. Actually under-capitalization is not the cause of failure, but a symptom of a far more serious problem.
The Entrepreneurs Prayer
As I awaken with the gift of yet another day and prepare for the
tasks at hand, I offer up this most ardent prayer:
An Entrepreneurs Challenge
Living in the twilight zone has its advantages. In the early days of starting my business, I found the limitations of living in a rural area to be restrictive. However, later I realized that those limitations were not an obstacle that could stop me; they were only a challenge that would strengthen me. Since my business would be smaller, I would have the advantage of fewer employees and less strife in the processes of doing business.
Methods of Generating New Ideas for Entrepreneurs
Summary: Even with a wide variety of sources available, coming up with an idea as the basis for a new venture can still be a difficult problem. The entrepreneur can use several methods to help generate and test new ideas including focus groups, brainstorming and problem inventory analysis.
An Entrepreneur Is
An entrepreneur is an innovator. She sees a need in the marketplace and creates something new to fulfill that need or improves upon an existing mechanism that already fulfills that need.
Getting Rich Isnt a Bad Idea
You've seen plenty of articles claiming to offer you the secret
to getting rich. Some ideas, however, are thin veneers
covering some scheme that often involves multi-level
marketing or a service with questionable intents.
An Entrepreneur and a Life To Be Remembered
I was reminded of my own mortality today. I guess you can say I had a near death experience, though the death I experienced was not my own.
Focus is the Key to a Successful Startup
The definition of a startup means you have very few resources to employ and little time to get them to do something valuable. The clock is always ticking, and the money (if you even have any) is running out by the day. With so little to leverage, you need to make sure that the focus of your company's product offer is as razor sharp as possible.
Key to Starting Your Own Clothing Company
Starting your own private label clothing company is not as difficult as you may think. I assure you that the founding members of Volcom, Paul Frank, Hurley and Von Dutch, are not mad geniuses of fashion. You can duplicate their rise to brand stardom provided that you have the following:
Are You an Entrepreneur That is Starved for Time?
Being an entrepreneur and running a successful home-based business is stressful at times, and can be hectic. Success within a home-based business though, absolutely demands time management skills, or the chores that need to get done will be left undone, and procrastination, as well as a serious "personal time deficiency" will occur.
|