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Beat the Crowd with Winning Resume Cover LettersFar too many people underestimate the importance of resume cover letters. In a sense, a well written cover letter works like an agent on your behalf. It tosses a sales pitch for you to the employer, explaining why you should be at the top of the list for interview calls. Taking the time to write a cover letter tells the employer you are willing to go above and beyond; not just simply slap a resume in an envelope and mail it. Not All Resume Cover Letters Are Created Equal No two resume cover letters should ever be the same; each one should be uniquely tailored to the job for which you are applying. A generic cover letter is insulting to an employer and will quickly find its way into the trashcan. When writing cover letters keep the following tips in mind: Address resume cover letters to an actual entity, not just a generic "To Whom it May Concern" or "Personnel Director." If you are not sure who to address, find out and then make sure you spell their name correctly. Do not just assume. State who referred you or how you found out about the job opening. "Linda McCain mentioned that you might be hiring a new computer programmer soon." or "I learned about your opening for a Sales Associate from your posting in the San Francisco Sun and would like to discuss a few ways I can contribute to your team." Resume cover letters should discuss how you can help the employer, not about why you need the job. The employer has posted a job opening because they need that position filled and they need the best candidate to fill it. Convince them why you are that person. Make Yourself Stand Out from the Crowd Demonstrate you know something about who the employer is and what they do. If you don't know anything about the company, find out what products or services the company offers, their competitors; any recent or upcoming changes. Employers will be impressed with your knowledge, especially if their company services a specialty niche that isn't well known. Do not discuss salary requirements in resume cover letters. If the job posting requests that you respond with salary information, simply state in your cover letter "I would be pleased to discuss my salary history in an interview." Then quickly move on to what you can offer them in terms of your talent and skills. Give an exact date when you will follow-up to discuss an interview. Don't depend on the employer to follow-up with you. Keep it Short and to the Point Do not say 'enclosed please find my resume.' This wastes valuable space in resume cover letters you can devote to highlighting why you are perfect for the job. State what you need to, but don't draw it out. Keep resume cover letters to one page, preferably about four short paragraphs. Neatness Counts Proofread your resume cover letters and then ask someone else to proofread as well. Don't eliminate yourself from the candidates called for an interview because of a simple typo or misspelled word. Don't rely on your computer's spell check. It does not always catch everything. Make sure your letter is neat. If at all possible, spend a little extra and print it on nice, professional paper. Make sure there are no wrinkles, folds or smudges. Following a few simple rules can help your resume cover letters stand out from all the rest and get you in the door for an interview and on your way to that great new job! Roger Clark (BSc) has over 25 years experience in career development & recruitment at a senior level through top management positions he has held with major international companies. You can visit his "Top Career Resumes" website or News Blog for a wealth of top quality information relating to the employment market. |  | | | RELATED ARTICLES How to Become a Real Estate Agent If you're wondering how to become a real estate agent, the basic process is fairly simple, although it does vary a lot from state to state.. You will need to take classes, pass exams, earn a real estate license, find a broker to work for, then find sellers or buyers as clients. Ready to Move -- Anywhere! "I have lived in this city all my life. My family is here. I am pretty satisfied, but lately I'm getting restless. I want to move somewhere - anywhere. I was thinking of Seattle...:" Beat the Crowd with Winning Resume Cover Letters Far too many people underestimate the importance of resume cover letters. In a sense, a well written cover letter works like an agent on your behalf. It tosses a sales pitch for you to the employer, explaining why you should be at the top of the list for interview calls. Taking the time to write a cover letter tells the employer you are willing to go above and beyond; not just simply slap a resume in an envelope and mail it. Doing What You Love What do you want to be when you grow up? I'm sure you were asked this question at least once when you were a youngster. When asked the question, did you have an answer at the ready, or did you need a few minutes to think about it? We all had dreams of becoming something great, like a fireman, a teacher, or a rock star, just to name a few. Well, how did you do? Maybe you never aspired to be what you set out to be or said that you would become. But then again, things change. The older we get, our tastes change, our view of the world changes, even our goals change. Fascinating Ways to Make a Living Doing What You Love May Be Closer Than You Think... You don't have to look very far to find fascinating ways to make a living. Opportunities are literally everywhere? if you're looking, that is. It seems I can't turn on the television or radio or open a magazine or newspaper without seeing at least one good business idea. Maybe that's why, as we were winding down a consulting session the other day, one of my clients said to me, "Boy, you sure have a lot of information in your head." I appreciated the compliment, but Julie was only half right. When you've been in the business of helping people change course for as long as I have, it's only natural I'd know a lot about creative income streams. But most of them aren't in my head ? they're in my Opportunity File.What's an Opportunity File? Basically anytime I happen upon an interesting story about someone who is making money doing what they love, I add it to a big file called Opportunities. If you don't yet have an Opportunity File, I encourage you to set one up. It's positively addicting!I thought it might be fun to just pull a couple of examples from the top of my Opportunity file and share them with you. Since they're on top, that means I've come across them in just the last week or so. Collecting is all the rage these days. As I looked more closely at my top of the pile examples, I realized that in one way or another, they all have something to do with collecting. Read on and you'll see what I mean.First there's antique Christmas decorations collector, Gerald Nixon (aka Mr. Pink? I'll explain in a moment). Gerald had so many antique Christmas decorations in his personal collection that he finally had to open a shop just so he could move about his apartment. Today he has over 10,000 ornaments as well as light reflectors, aluminum trees, rotating color wheels, rotating musical tree stands, vintage holiday cards, and wrapping paper. Okay, why is he called Mr. Pink? Well, it seems the guy owns a very fuzzy pink Santa suit that he happily dons every weekend in December. You can imagine how many tourists ask to have their picture taken with him! You can visit Gerald at his shop in Manhattan at 223 16th Street or online at MrPinkInc.com. If you hurry, you may even catch him in his furry pink suit!And speaking of winter? after his grandfather died and left him his old wooden skis, Mark Miller began collecting vintage skis. Soon neighbors in his small hometown in New Hampshire started dropping off their old skis. Then Mark began buying skis at auctions. Before long, he had over 100 pairs!In 1994, he decided to turn his hobby into a business and moved himself and his collection to Park City, Utah, where he became a ski instructor. Today Mark has the largest collection of antique winter sports equipment in the world. Two warehouses hold his collection of 3,000 pairs of skis, 2,000 pairs of snowshoes, 500 vintage sleds, and 400 pairs of wooden skates.Increasingly, Mark's collection comes from Europe where he managed to track down 500 pairs of American snow shoes used by the Army's 10th Mountain Division in World War II. The shoes were just sitting in an old barn in Turkey. Mark does all the refinishing work himself before selling his vintage finds through his web site at AntiqueSkis.com and through home décor shops in four western states. The next opportunity I found in an article in FSB magazine about hot franchises. I'm not usually very interested in franchises. I've got nothing against them mind you? it's just hard for me to picture someone who wakes up in the morning excited about opening their own Subway or Jiffy Lube shop. On the other hand, franchises can be the ideal solution for someone who basically wants to run his or her own business but doesn't want to build something from scratch.Anyway, it was my keen interest in recycling that peaked my curiosity about Canadian Brian Scudamore's franchise entirely geared around turning trash into cash. Brian got into the business of clearing out unwanted things from people's basements, garages, attics and the like when he was 19 and still in college. He bought an old truck for $700, and in an attempt to make his business sound bigger than it was, he named it Rubbish Boys. (Even though Brian was the only rubbish boy he thought big). His business was so successful, he ended up dropping out of school to haul junk full time.The junk hauling business itself is nothing new. But over time Brian got the bright idea of modernizing the business with uniformed drivers driving fancy trucks who show up when they say they will. So he decide to start a company called Got-Junk (think UPS but with junk pick up). Today this 33-year-old's Vancouver-based company is one of the fastest growing franchises in North America with 74 territories ? most in the U.S. Is there really that much money in junk? This year Got-Junk expects to post revenues system-wide of $12.6 million. To learn more, go to 1800GotJunk.com. A lot of people skip over articles or entire publications if they don't see an immediate application to their life. Not me. The more unrelated to my life, the more intrigued I am. Case in point was a supplement in my local paper that was dedicated to equestrians. I like horses and all, but am not even remotely connected to the horse world.While I scanned the articles, what I was really drawn to were the advertisements. Why? Ads reveal all kinds of interesting ways people with a particular interest have found a way to earn a living. Among the ads for such obvious businesses as tack shops and veterinarians was an ad for "quality equine laundry." Who knew?I quickly discovered that the company will "clean, refurbish, and return each blanket spotless, repaired, and wrapped with tissue in a zippered plastic case." They also promise to make Velcro stick again and to air-dry the blankets on a special rack to avoid shrinkage. This enterprising company will arrange for pick up anywhere in New England.  This last one is not so much about collecting things as it is about collecting and using experience. A headline in my local paper featured a guy who recently bought a local trophy and engraving shop. I don't have a big need for trophies, but I know when it comes to entrepreneurs, there's always more to a story than the headline. I was right. It seems the new shop keeper, 51-year-old Russell Wilkinson, has had a pretty varied background. According to the article, Russell has worked in construction, been an electrician, owned his own shoe repair shop, been a security chief at a local park, delivered packages for UPS, owned a local restaurant, and trained to be a scuba diving instructor in Key West. People often ask Russell why he doesn't just get a regular job. His reply? "If I'd done that, it would have been the biggest waste of the most expensive education a person can have." Russell's story serves as a good reminder that despite all the pressure to find that one thing you're good at and then stick to it for the rest of your life, having a varied occupational life can make life a whole lot more interesting.It also reminds us that no experience is wasted. So many people went to school for things that have nothing to do with the work they do today? myself included. I never view past training, jobs, or even relationships as wasted time. All of our past experience adds up to who we are today.Do you want to work at something you truly love? Opportunities are all around you. Get a note pad and a file folder and start your own Opportunities File. Let it be a source of inspiration and ideas. Seven Deadly Types of Job Recruiters Collect them all! Occupational Health and Safety - Stress and Workaholism at Work There has been a lot of hullabaloo recently about the problems facing Australia in retaining talented workers and the subsequent pressure placed on those remaining behind in the workplace. Workplace 911 I've watched a few episodes of Nanny 911 and with the chaos, out of control children and seemingly irreparable behavior, it strikes me as a precursor to Workplace 911. No, not a new reality TV show, but everyday workplace problems. Job Security Is Dead! Are You? Job security is an out dated concept. The idea is nice: The longer an employee works for a particular company, the more valuable that person becomes to the company in question. But the reality of the current job market is a different story. Every day in the U.S., employees are forced into early retirement, laid off, or fired as a result of corporate down-sizing, mergers, and re organizational bankruptcy. Factual Employment Screening Part 2 An Employment Screening Outline How To Write The Perfect Cover Letter: Be Brief--And Be Gone! The best cover letters are 'one-page wonders.' Why? Because they suit today's busy employers who are already overloaded and often overwhelmed. The best way to catch their attention is to 'be brief?and be gone.' Leave them wanting more?so they'll call you for an interview?which is just what you hope for. Write a letter that makes your point about the job you want, displays your enthusiasm, and clearly asks for the opportunity to meet in person. Stacking The Deck In Your Favor Many people do not bother to look at their own magnificence and without that view it is not likely that we will recognize the need for strategies to maximize our strengths. When we buy an outfit for a special affair, we automatically try to coordinate each piece so that they enhance one another and amplify our sense of "looking good" from head to toe. A man will make sure his socks and tie are in sync while a woman will adorn herself with color coordinated makeup, jewelry, nail color, etc. But when it comes to our gifts and talents, we get extremely casual or sloppy and so we stack skills on top that don't bring out our best and sometimes we are so off kilter, our skills are actually a tacky appendage that detracts from our gifts and talents. Get Beyond Your Tasks Ever hear the story of the two masons working side by side at a building site? They're doing the same work under pretty much the same conditions. Then, one day a stranger comes along, approaches one of the men and asks him, "What are you doing?" "I don't know and I don't care," replies the man, his voice brimming with irritation. All I do is slap this crummy mortar on these crummy bricks and pile them up in a crummy line. That's what I'm doing." Discontentment in the Workplace While more people are finding employment, more employed workers are discontent and experiencing frustration. In most cases it can be boiled down to four factors: feeling undervalued, unappreciated and powerless, and world events. Do More than Expected to Get Ahead One of the best things you can do to increase your career advancement opportunities where you work is to do more than expected. How To Find A Telecommute Job The answer may be easier than you think, but there's a catch. 5 Steps to Standing Out Above the Crowd at Work Do you feel like one in a million at work ? and not in a good way? When you run into your boss in the hallway, do you get the impression she isn't sure who you are? Are the juicy projects always going to someone else? Top 10 Tips for Career Advancement Here's a list of the top 10 tips you can use to advance your career: Top 10 Resume Writing Tips to Get You the Interview There are many reasons why you could be in the marketfor a new job right now. Perhaps... Finding a Career in Harmony with Your Life Path Which of the following would you chose? Doing your lifework as a permanent occupation or a regular activity performed in exchange for payment. The first is the definition of a career and the second that of a job. Both involve physical or mental effort or activity directed toward the production or accomplishment of something, but in a career you are self directed and at choice. In a job you are generally following orders and passive. |
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